The training program consists of three free workshops focused on business management and adaptation to market changes. The sessions will cover key strategies such as marketing, customer acquisition, and innovations arising from digitalization and modern invoicing systems.
This initiative is a collaboration between the Department of Entrepreneurship and Commerce, led by Miguel Ángel de Galdo, along with The Innovation and Entrepreneurship Factory and Aserpinto.
The first workshop, titled ‘Marketing and Sales for Entrepreneurs and SMEs with AI’, will be held in person on October 6th, from 3:00 PM to 4:30 PM. It will provide practical tools for daily business activities, including marketing strategies, commercial proposals, and customer acquisition and retention techniques.
Subsequently, on October 15th and 22nd, two online workshops dedicated to Verifactu will be held, both from 3:00 PM to 4:00 PM. These sessions will inform participants about the fundamental aspects of this system and its implications for business management and invoicing.
Registration to participate in these activities is mandatory and must be completed before September 30th. Places will be assigned on a first-come, first-served basis until the capacity for each workshop is reached.
